Projects
Enviu
community website to create a better world
tasks
Concept
Visual design
Interaction design
Marketing campaign
collaboration Classmates Joel, Peter, Janne, Harry
client University
duration 3 months
finished February 2007
Challenge
Enviu, a young non-profit organization dealing with sustainability issues all around the world, lacked a community websites to connect there current and future volunteers.
Solution
Together with 4 classmates I created an online community and promotion campaign called Enviu Connect. The website takes an unique approach, it's customized according to the interests of every user. This way none of the users will see the same website, a completely personal experience. We used viral and guerilla marketing to promote the website.
Result
A prototype of the community website and a very successful promotion campaign. We spread flyers, posters, puzzles and badges in the school showing only our logo. Everyone talked about it but no one knows what it was, until we revealed the website with the presentation.