Projects

Bind

mobile traveling application for public transport

tasks Concept
Visual design
Interaction design
Marketing campaign

collaboration Classmates Rik, Alejandro, Chao Hui and Peter

client University

duration 3 months

finished April 2007


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1/3: Navigate with public transport

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Challenge

The Dutch railway (NS) was looking for a solution to improve the traveling experience for first-class business travelers.

Solution

Bind, a mobile travel application. Research showed that being in the train is no problem, getting to and from the train station is. Bind knows where you are and is connected to up-to-date travel information. Combine those two and the perfect travel planner comes to exist.

Result

An easy-to-use mobile application that saves you time while traveling wrapped in an appealing visual identity.