Articles

about internet, marketing and design in Europe and China

25 February 2007
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Usability testing with a language barrier

an innovative way of usability testing

Yesterday my Chinese girlfriend used a Dutch online photo print service to order some photos. While she can’t read Dutch, she was able to successfully complete the order process. While watching how she navigated trough a site which she couldn’t read, I discovered that this is a brilliant way of usability testing. Continue reading

3 February 2007
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Oh no, another Apple fanboy…

the day that I turned into a apple fanboy

I talked about buying one for years. But now, finally, I switched my Fijutsi Siemens for a brand new MacBook Pro. And I must say, it’s good to be another Apple fanboy. I completely digg the way it looks…
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7 January 2007
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Shop around the corner websites fail

the power of small retail websites is a clear goal

But they shouldn’t have to. In this first article a look at shop around corner websites. Why do they fail? And more importantly, how could they be improved?
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